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Minor in:

Public Relations

Public Relations encompasses the professional management of communication between any organization or individual and its audiences. This communication can come in the form of events, media relations, or complex strategic campaigns. The purpose of public relations is to counsel management and mediate messages between an organization and the people it affects. Public relations also serves to manage communication with individuals and groups that can affect the success of an organization, thereby creating mutual partnerships that benefit both. The study of public relations enables students to enter their field of interest and provide meaningful contributions to any organization or entity, including for-profit and non-profits, sports teams, Fortune 500 companies, individual celebrities, government offices, and international conglomerates, to name a few. In today's communication technology-centered world, coupled with increasing media presence, the need for qualified and well-trained public relations practitioners is greater than ever.

This program is taught by the Department of Communication Studies in coordination with the Department of English.