Mission & Objectives


As a non-profit organization, the KU Sport Business Institute provides clients in the sport industry with business consulting and research services, while providing sport management students at Kutztown University with sport management field experiences.

  • To bridge the Kutztown University Sport Management Program with sport industry entities.

  • To build enduring relationships with practitioners in the sport business.

  • To help sport industry clients solve problems, identify solutions, and seek business success.

  • To enhance the educational experience of students interested in career development in the sport management field.