Entrepreneurship Week 2022
Entrepreneurship Week is a collaboration of the Kutztown University College of Business, the Entrepreneurial Leadership Center (ELC), and the KU Small Business Development Center (SBDC). This event includes panels and presentations that provide students and the local community with insight, strategies and tools from experts to launch or boost their business.
Tuesday - April 5, 2022
KEYNOTE SPEAKER, DAVID NASSAR
McFarland Student Union Building, Room 218, 11:00 a.m.
David Nassar, Entrepreneur
To say David Nassar (’86) is busy is an understatement. David founded and was CEO of Marketwise Securities, Inc., a pioneering electronic trading firm, which was sold in 2006. He has been seen on CNBC, NBC Nightly News, CNN and published and interviewed in numerous national publications, including the Wall Street Journal, Business Week, Barron’s and Forbes. Nassar is also a New York Times bestselling author and has written five books. Since 2006, David founded Flying Lady Winery in Napa Valley and he continues to actively trade the market and develop real estate projects in Colorado, among other endeavors.
Wednesday - April 6, 2022
WOMEN ENTREPRENEURS PANEL LUNCHEON
McFarland Student Union Building, Room 218, 12:00 p.m.
Send RSVP to firstname.lastname@example.org by March 28th!
Taking the Leap: From Quitting Your Day Job to Becoming an Entrepreneur
The women on this panel will talk about their transition from their corporate cocoons to taking a risk and becoming a successful entrepreneur. How do you know you are ready to take this path? How do you prepare yourself mentally for this transition? How do you fit this new venture in your life? What unique challenges do women face in moving forward with their dreams?
Sharon Brokenbough is the Founder and Managing Principal of R.O.S. Professional Partners, LLC, a consulting firm that specializes in supporting organizations with Operations, Human Resources, Executive Coaching, Training, and Diversity, Equity, and Inclusion efforts.
Ashley Russo, president of ASR Media Productions, is a four-time Emmy®
award-winning executive producer and host of The PEAK TV and St. Luke’s
HealthNow. A twenty-year media veteran, Ashley graduated from New York University’s
Arthur L. Carter Journalism Institute. She is also the creator and host of a weekly
podcast, Unscripted with Russo. Additionally, Russo is the Chief Operating Officer at
General Magnaplate Corporation, the world’s leading manufacturer of engineered
coating solutions. Ashley is the third generation to step into an executive role at the
company founded by her grandparents, Charles and Sylvia, in 1952. At General
Magnaplate, Ashley’s years of management experience are being capitalized on to
improve efficiency and communication.
Dianne Denison is the founder and CEO of Denison Technologies, Inc., which is headquartered in Bethlehem, PA. Denison Technologies, Inc. develops and delivers engineered solutions to assist industrial and large commercial operators achieve sustainability objectives with a particular focus in power quality and energy management. Denison Technologies, Inc. is one of a handful of firms named as members of the Rockwell Automation Technology Partnership Program. Named "one of the top 10 firms in the country in manufacturing intelligence" for several years, our solutions include: technical assessments, pre-engineered systems, analytics software, and monitoring services. Our solutions are made available through a robust network of channel partners such as authorized Rockwell Automation distributors.
Anastasiya Konopitskaya, NCARB, is a licensed architect with over 10 years of experience in residential and commercial construction in New York City and Los Angeles. Some notable projects include the WWII Museum in New Orleans, the Jim Henson Exhibit at the Museum of the Moving Image in New York, the American Airlines Terminal at LAX, and the Lispenard Luxury Condominiums in TriBeCa. She is a co-founder of Coexist Build, a full-service architecture ﬁrm and manufacturer focused on healthy building.
Lori B. Donofrio-Galley transitioned from corporate writing and editing roles into nonprofit organizational management during her 38-year career. Her expertise includes public relations, sales and marketing, storytelling, strategic planning, intentional networking, creative problem-solving, business development, grant-writing, and volunteer management.
THURSDAY - April 7, 2022
STUDENT ENTREPRENEUR PANEL
Academic Forum, Room 200, 11:00 a.m.
Meet student innovators who are in the process of bringing creative new ideas to life. Panelists will discuss their experiences and provide insight and advice.
Madison Dicely is a communication design major who has been creating content on YouTube and TikTok since March of 2020, and has over 1.2 million combined followers. She creates ASMR (Autonomous Sensory Meridian Response) videos to help people sleep and relax. Being a content creator is rewarding because it allows her to have a creative outlet, provide support for others, and earn income.
Olivia Morgan is a communication design major who runs her own freelance business, Morgan Photo & Design. She started the business 3 years ago and uses what she learns in and out of the classroom to grow her company. She is a junior at Kutztown University.
Philip Jani is the owner of two businesses, Enterprise Capital Investments (ECI) and Real Estate Marketing Concept. ECI purchases investment properties and renovates them for resale. Real Estate Marketing Concept is a generic placeholder name for a web application that allows real estate investors the ability to automate SMS marketing campaigns to generate investment leads quickly and efficiently. This is useful for investors looking to find motivated sellers for rentals, wholesaling or flips.
FRIDAY - April 8, 2022
ENTREPRENEURS WITH AN IMPACT PANEL LUNCHEON
South Dining Hall, Viewpoints Dining Room, 11:00 a.m.
Send RSVP to email@example.com by March 28th!
Successful entrepreneurs who started a not-for-profit organization or entrepreneurs of for-profit businesses who have a positive impact on the community will share their expertise and offer advice on finding opportunities in changing times and within their own unique business structure.
Bart Bailey is a highly trained certified executive, business and leadership coach. He combines 25 years of corporate success with a keen knack for creating safe spaces for meaningful dialogue, and has an uncanny ability to ignite change for individuals, teams, and communities. He has utilized expertise in LEAN thinking to manage functions across a variety of industries including Engineering, Operations, Customer Service, Accounting, and Planning and his commitment to empowering individuals to step fully into their passion and purpose is at the heart of his success. Bart is a longstanding DEI practitioner and has led a plethora of race-related workshops, forums, and conferences related to racial equity and liberation for audiences across the globe. As Chief Operating Officer for Courage to Care consultancy, he leverages Justice, Equity, Diversity and Inclusion to improve employee engagement, foster belonging, and minimize othering in workplaces.
Deborah Brandt is the creative director and owner of Fig Industries who makes sure that good design is at the heart of everything they do at the studio. She's been in the design industry for more than 25 years, working for brands such as Ralph Lauren, Givenchy, and Christian Dior. Her love for exceptional visual communication is fueled by a passion for people and places. She is at her best when she is out in the community and is always up for a good brainstorm session.
Daniel Price is the Executive Director of Mosaic Community Land Trust, a 501c3 nonprofit focused on improving quality of life for residents in the Borough of Pottstown through community gardens, community land trust housing and community arts. A 2004 graduate of Kutztown University with a BS in elementary education, Daniel currently is a member of Kutztown’s Alumni Council Leadership. Having spent over a decade working in both the Senate of Pennsylvania for John Rafferty and later managing economic development programs in Downtown West Chester, Daniel is very passionate about public service.
Holly Parker has led successful collaborative efforts for the last six years to address community needs in Western Montgomery, Eastern Berks and Northern Chester Counties as the Executive Director of the TriCounty Community Network. With over 20 years as a nonprofit sector leader, Holly’s expertise includes working with community stakeholders including funders, corporate sponsors, boards, committees, volunteers, school district, and community organizations; developing and implementing innovative programs and services to serve our community; and leading organizations through substantial growth and into stability.