Meet Our Team

Biographical Summary

Lorena P. Bravo is a Bilingual Business Consultant at the Kutztown University Small Business Development Center, where she advises entrepreneurs and small business owners on strategy, financial planning, market research, and funding navigation. She brings more than a decade of entrepreneurial leadership to her practice — she founded and grew an award-winning organic beauty business in the Lehigh Valley two locations, and 10,000+ clients before transitioning into consulting and higher education.

A doctoral candidate in Kutztown University’s Ed.D. program in Transformational Teaching and Learning (Cohort 8), Lorena’s dissertation research examines how institutional policy and Spanish-language programming in Small Business Development Centers shape economic outcomes for Spanish-preferring Latino entrepreneurs. 

Colombian-born and fluent in Spanish, Lorena is based in the Lehigh Valley. She serves on the board of Big Brothers Big Sisters of the Lehigh Valley and is a member of the Kress Society at the Allentown Art Museum.

Areas of Expertise

• Small business advising and strategic planning
• Financial planning and business plan review
• Market research and funding navigation
• Spanish-language business communications and outreach
• Culturally and linguistically responsive program design
• Policy analysis and language-access compliance
• Qualitative research (interviews, focus groups, thematic analysis)
• Strategic communications, digital marketing, and content strategy

Educational Background

Doctor of Education (Ed.D.), Transformational Teaching and Learning — Kutztown University of Pennsylvania (expected 2028)

Master of Arts, Political Science and Politics & Policy — Lehigh University (2021)

Bachelor of Arts, Spanish; Minor in Political Science — Kutztown University of Pennsylvania (2007)

CITI Program — Social & Behavioral Research (Basic Course), Kutztown University of Pennsylvania (2025)

Biographical Summary

Mark Rentschler is a experienced professional with over 25 years of experience administering local, state, and federal incentive loan programs in the public, non-profit and private sectors. Extensive knowledge of Small Business Administration (SBA) loan programs (7(a) and 504), Commonwealth of Pennsylvania loan programs, and USDA Business and Industry loan program.

Business Consultant for the Kutztown University Small Business Development Center since May 2012

Areas of Expertise

Loan structuring, credit analysis, loan underwriting, developing financial projections and underlying narrative assumptions, and refining business plans.

Assisting clients in understanding lenders concerns and requirements, leasing issues related to financing, and assembling a complete loan package to apply for funding.

Educational Background

Master of Business Administration, Tulane University, New Orleans, LA

Bachelor of Arts in Economics, Dickinson College, Carlisle, PA

National Development Council, Business Credit Analysis, Chicago, IL

PA Bankers Association Central Atlantic School of Commercial Lending, Bucknell University, Lewisburg, PA

Biographical Summary

Rob is a Business Consultant at the KUSBDC specializing in IT. Client-facing experience consists of 3+ years of conducting Website Reports, Web Design/Development, and consulting clients on an array of technology & social media topics. Internally, Rob helps to maintain data integrity for the PA SBDC network, handles SEO & edits the KUSBDC & Lead Office websites.

Areas of Expertise

Information Technology, Website Design/Development, SEO, and Social Media.

Educational Background

Master of Business Administration (M.B.A), Kutztown University, PA

Bachelor of Science in Business Administration, Kutztown University, PA

Computer Science Minor, Kutztown University, PA

Biographical Summary

Aaron Luke Springer is a Business Consultant with experience in higher education, entrepreneurship support, and multicultural engagement. He provides strategic guidance to startups and established businesses seeking growth and funding opportunities. With a strong foundation in marketing, student development, and community outreach, Aaron brings a people-centered and results-driven approach to his work, informed by his international background and commitment to supporting all populations.

Areas of Expertise

• Strategic Planning
• Market Research Support
• Client Support & Resource Connection
• Program Coordination
• Community & Student Engagement

Educational Background
M.Ed., Kutztown University of Pennsylvania (2024)

B.S.B.A. in Marketing, Minor in Music, Kutztown University of Pennsylvania (2021)

Biographical Summary
Rachael Wolfe serves as Consulting Manager at the Kutztown University Small Business Development Center, where she is deeply committed to community engagement and the power of strategic partnerships to drive sustainable growth. She believes that strong, collaborative ecosystems create meaningful impact across small businesses, local communities, Main Street economies, student development, and long-term career pathways.

Rachael brings a background in higher education marketing and digital strategy, with a focus on helping small businesses strengthen their online presence, refine their brand voice, and implement structured marketing approaches that lead to measurable return on investment. Her work integrates strategic digital communications across websites, social media, and content development, ensuring businesses are not only visible but positioned effectively in their markets.

She is particularly passionate about helping entrepreneurs become more tech-enabled and AI-forward, guiding them in the practical use of digital tools and emerging technologies to improve efficiency, decision-making, and outcomes. Through her work, she connects strategy with execution, ensuring businesses have both the vision and the tools to succeed in an evolving digital landscape.

Areas of Expertise
Strategic Partnerships and Community Engagement
Target Market Segmentation and Customer Insight
Digital Marketing Strategy (Web, Social Media, Content)
Brand Positioning and Messaging Development 

Canva + Adobe Suite
AI Adoption and Digital Tools for Small Business
Entrepreneurial Ecosystem Development
Program and Event Strategy for Economic Development
Experiential Learning and Student Engagement
Stakeholder Collaboration and Relationship Management

Photography and Digital Content Development 

Educational Background

M.Ed., Student Affairs & Higher Education, Kutztown University

Bachelor of Arts in Sociology, Kutztown University