Lessons from the Business Idea Competition

What does it take to turn a creative idea into a winning business pitch? Just ask Matt Ventura, a computer science major at Kutztown University and the first-place winner of the 2025 College of Business Idea Competition.

Ventura stepped outside his comfort zone to pitch an innovative baseball app, ultimately taking home the competition's $1,000 first-place prize. His success demonstrates that entrepreneurship extends beyond business majors and that great ideas can come from students across all academic disciplines.

As the 2026 finalists prepare to take the stage, Ventura reflects on his experience, the valuable lessons he learned, and the advice he has for aspiring student entrepreneurs.

Q: What is your number one tip for this year's finalists?

A: Know your idea inside and out, but more importantly, know the problem you're trying to solve. The judges aren't just looking for a creative idea; they want to understand why it matters and how you plan to make it happen. Be prepared to answer tough questions and explain your vision in a way that anyone can understand.

Q: What is something valuable you learned from competing?

A: I learned that having a great idea is only the beginning. There's so much more that goes into building a business than I originally realized, especially when it comes to financial planning, market research, and understanding your customers. Working with the Small Business Development Center really opened my eyes to that side of entrepreneurship.

Q: What advice would you give students preparing to pitch their ideas?

A: Don't be afraid to put yourself out there! I was a computer science student pitching a baseball app at a business competition, so I was definitely outside my comfort zone. Take advantage of the resources available, practice your presentation, and most importantly, have fun with it. You never know what opportunities might come from taking that chance.